Getting started with raw feeding does not need to be complicated. Keeping things simple is often the best approach. Raw feeding focuses on natural ingredients and species appropriate nutrition to help support digestion, energy levels, skin, coat condition, dental health, and overall wellbeing.

Our complete meals are designed to make raw feeding simple, convenient, and easy to manage.


How Much Should I Feed?

Adult dogs are generally fed around 2% to 3% of their body weight per day.

Puppies usually require around 5% to 8% of their body weight depending on age, breed, and growth stage.

Every dog is different, so feeding amounts may vary depending on activity level, metabolism, body condition, and lifestyle.

Use the guide below as a starting point and adjust if needed.

Dog Weight Approx Daily Amount
5kg 100g to 150g
10kg 200g to 300g
20kg 400g to 600g
30kg 600g to 900g
40kg 800g to 1200g

Transitioning To Raw

Most dogs can switch straight onto raw food immediately without any issues.

Starting with a simple protein such as chicken or turkey is usually recommended before introducing more variety over time.

Some dogs may experience temporary loose stools during the transition period while their digestive system adjusts.


Defrosting & Storage

Keep products frozen until required.

Defrost food in the fridge overnight and once defrosted keep refrigerated and use within 24 to 48 hours.

Never cook raw bones.

Always wash hands, surfaces, and bowls after handling raw food.


Complete & Complementary Meals

Complete meals contain a balanced blend of meat, bone, and offal and are designed to be fed as a complete diet.

Complementary products such as Just Chicken or Just Tripe should be fed alongside other balanced proteins and not exclusively long term.


Benefits Of Raw Feeding

Many owners report improvements including:

• Smaller firmer stools
• Improved digestion
• Better skin and coat condition
• Cleaner teeth
• Increased energy levels
• Lean muscle maintenance
• Improved appetite


Variety Matters

Feeding a variety of proteins can help provide a wider range of nutrients while keeping meals enjoyable for your dog.

Popular proteins include chicken, beef, lamb, turkey, duck, salmon, and tripe.


Frequently Asked Questions

Can I Refreeze Raw Food?

Yes. If the food is still cold to the touch and has not been left out at room temperature for extended periods, it is safe to refreeze.

Why Is Salmon Softer Than Other Proteins?

Salmon naturally contains a higher oil content which means salmon recipes often do not freeze as hard as other proteins.

Can Puppies Eat Raw?

Yes. Raw feeding can be suitable for puppies when fed correctly and in appropriate amounts.

How Long Does Raw Food Last Once Defrosted?

Once fully defrosted, food should be refrigerated and used within 24 to 48 hours.


Real Food. Real Results.